Meaghan Edelstein

Meaghan Edelstein

Senior Social Strategist

Wednesday, 20 February 2013

Twitter Chat

Twitter ChatTilson PR is excited to announce #TilsonBizChat! We’ve created a monthly Twitter chat to provide businesses of all shapes and sizes an opportunity to engage in real-time, on-point discussions on a wide variety of topics. Our first #TilsonBizChat will take place Thursday, February, 21 at 2pm EST. Our special guest, Editor in Chief of South Florida Business Journal, Kevin Gale (@SFlaBizEditor & @SFlaBizJournal) will share tips and tactics for becoming an industry thought leader.

Tuesday, 12 February 2013

Master Facebook’s EdgeRank

Public Relations BlogIf you’ve noticed a marked change in engagement on your Facebook Page it’s likely the result of Facebook’s updated EdgeRank. EdgeRank is the algorithm created and used by Facebook to determine when and where posts appear in people’s ‘top news’ feed. Understand EdgeRank and improve your Facebook Page’s visibility and effectiveness.

When someone “Likes” a Facebook Page they won’t necessarily be shown every post put out by that Page. In order to take advantage of offers, click “like”, comment and share people need to see posts. Visibility is essential!

Tilson PR has the key to getting your Facebook Page the most visibility! We’ve researched and tested to come up with solutions to the Facebook visibility hurtle.

Wednesday, 30 January 2013

5 Social Media Predictions for 2013

Public Relations Blog2012 was an exciting year for social media! We saw a number of key changes and an abundance of growth. Facebook launched it’s hugely popular Timeline and acquired the visual platform Instagram while Google + and Pinterest joined the social media giants ranks.  LinkedIn made some big moves by overhauling their entire platform to maintain relevancy.  And, there was a significant push on several of the platforms towards paid marketing for businesses looking to enhance their presence on social platforms.

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