Monthly Archives: February 2012

Persistence Pays…

By Britt Monroe In the public relations business, our job is to effectively convey our clients’ news and message points to media, and ultimately, the public.  But with all of the competing news, announcements, press releases and publicity stunts happening … Continue reading

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-rEVENTion-

By Danielle Sirianni An event is no longer a singular term – at least in the nonprofit arena. A gala, for example, can sometimes be misconstrued as a one-time only occasion, with all of a nonprofit’s objectives and goals tied … Continue reading

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How ‘The Big Game’ can Offer PR Buzz Lessons

By Abby Boburka More than 111 million people tuned into Fox last year to watch the Super Bowl – making it a record breaking TV event, according to the Nielsen ratings. A massive audience is expected for this year’s big … Continue reading

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